The Great Greek Mediterranean Grill Reports Strong Growth and Expansion in 2024

The Great Greek Mediterranean Grill has demonstrated remarkable growth during the first half of 2024, opening seven new locations across six states including Alabama, California, Georgia, Utah, and Florida while securing multiple franchise agreements for future development. This expansion has translated into substantial financial success, with the company reporting a 61% increase in systemwide sales compared to the same period in 2023. Bob Andersen, President of The Great Greek Mediterranean Grill, attributes this performance to the brand's strategic development approach and the commitment of its franchise owners.

Currently operating 54 locations across 17 U.S. states, the brand has expanded its international presence with its first restaurant in Toronto, Canada, signaling the beginning of a broader global growth strategy. The company's ambitious 2024 plans include opening an additional 25 locations by year-end, introducing the brand to new markets such as New Mexico, North Carolina, Pennsylvania, and Wisconsin. With 270 units in its development pipeline, The Great Greek Mediterranean Grill is positioned to surpass 100 locations by 2025, demonstrating sustained momentum in the competitive fast-casual sector.

The brand's achievements have earned significant industry recognition, including being named a Top 100 Mover & Shaker by Fast Casual for the second consecutive year, where it ranked 13th among the top 75 brands—a substantial improvement of 32 spots from the previous year. Additionally, the South Florida Business Journal has recognized the company as one of the fastest-growing companies of 2024 based on revenue growth over a three-year period.

Ray Titus, CEO of United Franchise Group™, the parent company of The Great Greek Mediterranean Grill, emphasized the brand's distinctive position in the Mediterranean fast-casual segment. He noted that the company's focus on quality, service, and value has resulted in high customer satisfaction and loyalty, differentiating it from competitors. The brand recently celebrated its accomplishments at the United Franchise Group's 2024 World Expo in Nashville, where franchise owners and multi-unit operators received recognition for outstanding performance through awards such as MVP, President's Award, and Circle of Excellence.

As part of its growth strategy, The Great Greek Mediterranean Grill has established a Millionaire Club, inducting 16 locations that have achieved significant sales milestones, highlighting the financial potential of the brand's franchise model. The company's menu, featuring authentic Mediterranean recipes passed down through generations, continues to be a key driver of its popularity. The brand's commitment to fresh, in-house preparation of dishes has resonated with consumers seeking healthy and flavorful dining options. As The Great Greek Mediterranean Grill continues its expansion, it remains an integral part of the Big Flavor Brands™ foodservice division of United Franchise Group™, providing additional resources and expertise to support its ambitious growth plans and maintain its leadership position in the Mediterranean fast-casual restaurant industry.